Without one, a company can’t promote itself to clients. The alternative is a chaotic, start-and-stop, ineffective endeavour that wastes time and money. The marketing planning method that works for consumer products, industrial goods, or non-profits doesn’t work for professional services. After years of working in these industries, we’ve learned this. Let’s look at how to… Continue reading Every company requires a marketing plan.
Businesses spend the most money on marketing after paying their employees. Don’t you, as a business owner or marketer, want to make sure that your advertising budget is being used as efficiently as possible? That’s right, I feel the same way. However, most organisations typically experiment with various marketing strategies without a solid strategy in… Continue reading What exactly is a marketing plan, and how do you go about creating one?
Setting goals and objectives, examining internal and external company aspects, planning and implementing products, and monitoring your success are all parts of strategic marketing planning. Take Apple as an example, which has won the CMO Survey Award for Marketing Excellence seven times in a row. Here is an illustration of a strategic marketing plan for… Continue reading A Successful Strategic Marketing Process
The low-code and no-code web design movements are going through a renaissance. Every day, low-code and no-code website building platforms are releasing new features, innovations and solutions to continuously bridge the gap between what someone with nearly zero coding skills can accomplish and a full-fledged developer. After all, why would any web professional waste time and resources… Continue reading The Advantages of Low-code and No-Code Web Design
A B2B SEO Strategy to Attract the Right Prospects Understanding the basics of B2B SEO (search engine optimization) is difficult for people that don’t specialize in the practice. Why wouldn’t it be? Google is constantly changing the way it indexes and ranks pages in search results. It seems so very covert how Google remains secretive… Continue reading B2B SEO Strategy to Attract the Right Prospects